Thinking About Going Green with Your Business?

April 30, 2019 | Raya

In February Toronto's first zero waste grocery store, Unboxed Market, opened its doors to the public. Shoppers are encouraged to bring their own reusable containers and bags to do their shopping, but if you forget to bring your own you can still purchase paper and glass containers. This kind of shopping experience is becoming the latest eco-trend with new stores opening every day.

Making green choices in your everyday life is a great way to save the environment. If you are also an entrepreneur looking for a new business venture you can combine your two passions into a successful green business. Green businesses exist in almost every part of the economy, including cosmetics, food, furniture and clothing. According to a recent report by German-based Roland Berger Strategy Consultants, green products and services are on the rise. The worldwide market volume has now overshot the 2 trillion euro mark, which exceeded their forecasts from 2009. By 2025 they expect the worldwide market to double in value to 4.4 trillion euros.

Even if you already have your own business and you want to be sustainable, going green can help with your bottom line, improve your reputation and even provide new growth opportunities. A study done by Cone Communications on corporate social responsibility revealed that customers expect companies to try and solve today's social and environmental issues. The study revealed that 92% of customers are more likely to trust a company that supports social or environmental issues and that millenials are most likely to use word-of-mouth to let people know about a company's social responsibility efforts.