How to Leverage Ecommerce for Your Business
Ecommerce. Picture courtesy of Freepik.com by Snowing, used on a creative commons license. On the occasion of Small Business Month this October, and in the context of a global pandemic, we thought it a good idea to dive deeper into ecommerce. Ecommerce has changed a lot in the past decade,...
Top 10 Business Books You Can Find At The Library
TPL's 2020 Entrepreneur in Residence, Tawny Autumn, has compiled a top 10 list of recommended business books to help you learn, grow and be inspired. All of these books can be checked out from Toronto Public Library and are available in a variety of formats. 1. The 4-Hour Workweek: Escape...
Startup Marketing Tips For Credibility
By Tawny Autumn, TPL's 2020 Entrepreneur in Residence. As an Online Startup, it's important to appear credible to a customer. The majority of online shoppers research their product online before purchasing. A website and social media presence are essential to your credibility. Be sure to populate those platforms with good...
Maintaining a Healthy Work-Life Balance
Keeping a healthy work-life balance should be obvious, yet we're all guilty of getting so caught up in work that we forget about the balance part. Finding the right balance, after all, is easier said than done. One more thing, we say to ourselves. And another, and another. And so...
Addressing Workplace Bullying
Bullying is a thing of childhood. Something you do or that is done to you when you are a kid. But then you grow up and move on. Right? According to the Merriam-Webster dictionary, bullying is the "abuse or mistreatment of someone vulnerable by someone stronger, more powerful, etc.". Nowhere...
5 Online Courses for Entrepreneurs and Small Business Owners
Starting a business requires a lot of hard work. Not everything will work out as planned or on time. Setbacks are inevitable, and resilience is key. To help set you up for success, we have five online course recommendations. All of these courses are free with your library card, and...
Niche Market Research Tools & Resources
Market research forms a core component of planning for a small business. Is there demand for my product? Who are the competitors? How can I differentiate myself from them? How can I cater my product to the right audience? Entrepreneurs who are passionate about their industry or sector have strong...
Toronto Public Library Partners with Prosper Canada
Since September 2019, we have been working with Prosper Canada as a service development and delivery partner. This is part of the Prosperity Gateways: Cities for Financial Empowerment (CFE) Toronto project, funded by Maytree and TD. This project employs a structured, human-centered consulting process over a 27-month period. We will...
3 Ways to Diversify Your Online Job Search
With news of high unemployment rates and signs of reduced hiring, job searching can seem pointless and frustrating. Approaching your job search differently may help to regain your motivation. Try diversifying your job search tactics with these proactive job searching tips. The library has many resources to help you with...
Invest In Yourself: 3 Skills to Help You Level Up
Have you found yourself with a bit more time and wanting to work on yourself? Are you working from home, recently laid off or looking to change jobs? Using this time to figure out what skills you can learn or improve on can help leverage yourself for success. Learning or...