Does Your Business Have a Brand Strategy?

March 26, 2018 | Christina

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Photo Credit: geralt Many business owners are aware of or have a business plan. But, does your business have a brand strategy? Are you interested in learning more about marketing? If so, come to the library for additional information. Join Daryl D'Souza, founder of Lou Dawg's Southern BBQ franchise, in...

Survival Guide For Female Entrepreneurs

March 15, 2018 | Raya

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According to a recent study funded by the federal government and the Bank of Montreal, female-led enterprises now represent half of all new businesses and 90 percent are focused on the service sector. And although these businesses tend to be smaller than male-led businesses, they create more jobs and have...

Recommended Books by Donovan Dill, 2017 Entrepreneur in Residence

December 1, 2017 | Christina

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Donovan Dill, 2017 Entrepreneur in Residence, has successfully completed his residency at the Toronto Public Library. Donovan ran six, productive workshops across the Greater Toronto Area on topics covering the reality of small business startups and growth; small business financing; services offered by local business incubators to entrepreneurs in their...

Let's Talk Business, Your Business to be Exact

November 1, 2017 | Donovan

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Donovan Dill, TPL's 2017 Entrepreneur in Residence Are you just starting out and want some help to build your knowledge and networks? Are you thinking about a pivot after a few months or years of doing business? Whatever the case, Toronto Public Library provides Entrepreneur In Residence programs for you...

Your Money Matters: Personal Finance Programs for Fall 2017 and Winter 2018

October 25, 2017 | Diana L.

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November is not only Financial Literacy Month in Canada but the launch of our newly expanded Personal Finance program series, with over 142 FREE programs throughout Toronto starting this fall through 2018! Our Personal Finance campaign usually runs from January through March, but with the level of interest expressed at...

SEO for Your Small Business

October 1, 2017 | Hector

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If you own a small business or you're looking into starting one, then an important part of being visible online is ensuring that your search engine optimization (SEO) is well designed and planned out. According to Dictionary.com, SEO is "the methods used to boost the ranking or frequency of a...

Marketing to Millennials

June 13, 2017 | Raya

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Image credit: USA Today Millennials, the name given to the generation born between 1982 and 2004, are now being recognized as the consumers that will drive business growth. They have $200 billion in direct purchasing power and over $500 billion in indirect. They are also the most diverse group consisting...

Second-hand Economy

April 13, 2017 | Raya

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image courtesy of http://retail.franchiseindia.com/article/multi-channel/eretail/Used-goods-open-up-fresh-opportunities-for-start-ups.a4619/ Canadians love buying stuff second-hand. At least that's what the latest Kijiji's Second-Hand Economy report says. According to the study, conducted by researchers at the Université du Québec à Montréal, 82% of Canadians participated in the second-hand economy, which translates into $29 billion. Second-hand purchases/sales or...

Get Your Business off the Ground with Help from Business Inc.

February 23, 2017 | Raya

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image courtesy of cliparts.co Are you thinking of starting your own business? Do you have a great idea but don't know where to start? Then Business Inc may be for you. Business Inc. is an eight-week business program offered at Toronto Public Library (TPL) in partnership with the City of...

Why You Should Be Blogging for Your Small Business

February 11, 2017 | Raya

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image courtesy of bloggertipsandtricks.net The term blog comes from the combination of "web" and "log" or "weblog," which initially started in the 1990s as an online diary where people would keep personal accounts of their lives. Eventually the term was shortened to "blog," but it still remained the same in...